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Many of us routinely acknowledge Earth Day, but we rarely celebrate it with meaningful action. The sad but true reality is that most of us aren’t practicing the simplest of eco-conscious habits, like recycling the plastic bottles inside our homes. That’s why one of the best (and most effortless) benefits to supporting an eco-conscious beauty brand is that with the help of our purchases, these brands can do things like amplify environmental causes and house their products in biodegradable packaging.

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